Marks & Spencer launches ‘amazing’ new mince pie cookie – but some shoppers are divided

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With Christmas fast approaching, festive food is already lining the shelves in supermarkets. Marks & Spencer has delighted shoppers with a new take on the classic mince pie.

M&S shoppers are already able to order Christmas food from the retailer.

As well as the classic Christmas dinner items, there are lots of new festive treats for shoppers to get their hands on.

M&S has released an updated Christmas range which includes festive gins, Percy Pig mince pies and Santa yumnuts.

It has also launched a mince pie cookie to get Britons in the festive spirit.

The generously sized snack features a mince pie topping of mincemeat.

The all-butter cookie also features a luxurious filling of spice fruit.

The snacks can be picked up freshly made from the bakery section of M&S Foodhalls.

The retailer shared a snap of the winter treats in a post on social media yesterday.

The message on Facebook read: “Is it a mince pie? Is it a cookie?

“No, it’s our MINCE PIE COOKIE, oven baked from our in store bakery.

“A deliciously squidgy, buttery cookie with our exclusive-recipe mincemeat baked inside, this is pure festive joy in glorious cookie form.”

The picture has already gathered 1,300 ‘likes’ and more than 1,000 comments from customers.

Facebook users shared their appreciation for the new product by commenting on the post.

One wrote: “They are delicious! If you enjoy mince pies these are even better.”

“These are so delicious! Please make them all year round, M&S,” another stated.

A Facebook user added: “They are a dream come true!”

Another said: “They were amazing! Better than mince pies!”

While many are excited to try the product, or have already sampled the treat, some shoppers are less convinced with the new invention.

One said: “Now I like mince pies and I like cookies but I’m not too sure about this, sorry M&S Food.”

A second agreed, stating: “I just want a mince pie. just a plain simple one, nothing too fancy, but we shall see.”

A third added: “Have to say I’m not feeling it. Why the need to combine the two? If it ain’t broke don’t fix it.”

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